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Fundraising 101 - Lesson 1: 5 Principles Necessary for a Successful Campaign

For the past 19 years we at the Covenant Group have helped hundreds of churches, schools and other nonprofit organizations plan and implement successful fundraising campaigns. In fact, most of the organizations we have helped have been quite successful (about 97% averaging 145% of goal). Often people ask us what it takes to have a successful campaign. While the times have changed since we first started our business, the basic principles of fundraising have not.

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